Photography & Social Media Coaching

Book your free discovery call — Let’s get to know each other and see if we’re a great fit.

For Private Individuals or Companies

✔ From beginner to pro

✔ Available online or in person

✔ In German or English

✔ Tailored to creatives, freelancers, brands & teams

Topics We Can Cover

• Digital Photography

• Film Photography

• Smartphone Photography

• Photo Editing

• Marketing

• Working with Clients

• Finding Sponsors

• Social Media

• Content Creation

• Monetization

What to Expect on the Discovery Call

  • You’ll share your current goals and challenges

  • I’ll ask a few targeted questions to understand your needs

  • You can ask me anything about my work, process, or coaching

  • If it’s a good fit, we’ll talk next steps — no pressure, no obligation

Why Work With Me?

With years of experience shooting both digital and film, working with global brands and building a creative presence across platforms — I live what I teach. Since going full-time with photography in 2019, I’ve worked with dozens of brands, built an audience of over 200,000 followers across all platforms, generated over 25 million views in 2024 alone and earned six figures through photography and content creation.

I’ve hosted over 20 workshops — including for the Canon Academy — and helped hundreds of individuals grow their creative skills and personal brands. In addition to working with creators, I’ve also supported numerous companies in sharpening their visual identity and improving their content strategy.

My coaching is individual and tailored to your needs — no fluff, just raw, practical insights, proven strategies and honest feedback to help you grow faster.

Clients

What others say

  • I learnt a lot throughout the entire coaching experience not just in terms of my photography work but also myself as a person. The mindset aspect is an invaluable addition. I think it's a great part of the coaching experience that helped prepare me mentally for the eventual results and continual journey after the coaching ended. The multi-platform strategy is also a great insight. I joined Threads and with the advice and added information from Marcel, I was able to double my followers in a month. I also had several posts go viral on Threads and that eventually started to spill into Instagram since my IG is linked to Threads. At the end of the coaching after over 60 days, my Instagram posts and reels started to pick up and go viral. As a result of the coaching I also got my first collaboration with a company. I have learnt a lot in such a short time that has greatly improved my social media and my photography. I definitely recommend this coaching for photographers who lack the social media skills.

    Aurammie

  • Although I am in photography for more than 10 years and have been travelling with my camera all over the world, my perfectionism and idealistic view on photography never allowed me to constantly share my work. And Marcel is the first person who was able to identify the core issues and break it! After just one month of individual coaching I have everything I need: all the tools for quick editing, motivation and a strong habit of everyday posting. And a professional portfolio is coming as well! Even though I have a 9-18 work in IT, I always find some time to edit and post. No matter where I am. But the most important is that Marcel made me believe that my work is beautiful and interesting! And now I know for sure that my mission is to show the world the hidden aesthetics of public transport. Something we use everyday but often miss its beauty.

    Roman

  • I’ve always been passionate about street, macro and architecture photography, but Marcel’s coaching gave me the clarity and structure I didn’t know I needed—helping me focus on the right techniques, improve my editing workflow and approach my shots more intentionally, with practical tips on building a stronger portfolio. Even when I’ve lacked motivation while juggling my 9-5 IT job, he’s consistently pushed me in the right direction—thanks for that push, Marcel! The most transformative part of working with him? He helped me realize that the beauty I see through my lens—especially in often-overlooked subjects like architecture—is worth sharing; the everyday world holds a hidden aesthetic and now I feel a strong sense of purpose to reveal it. That’s why I signed up in the first place—his ability to capture the subtle, often unnoticed beauty in daily life with such detail and intention deeply resonated with me. If you’re a photographer struggling to share your vision, Marcel won’t just teach you how to edit—he’ll help you believe in your art.

    Ram

  • Ich habe ein Coaching bei Marcel gebucht und fand es super! Durch das Coaching habe ich einen guten Einblick in Instagram und diverse andere Social Media-Kanäle erhalten. Außerdem habe ich viel über Fotografie und Bildbearbeitung gelernt, wie z. B. Bildkomposition, Licht und Farblehre. Zudem hat sich Marcel die Zeit genommen, mir in persönlichen Fotowalks tolle Fotospots in Berlin zu zeigen. Dabei hat er mir erklärt, auf welche Einstellungen ich bei meiner Canon-Kamera achten muss. Die Zusammenarbeit mit Marcel war sehr angenehm: Er hat sich immer Zeit genommen, um auf alle meine Fragen einzugehen. Die wöchentlichen Keynotes waren gut strukturiert, verständlich und vor allem praxisorientiert (es gab immer „Hausaufgaben“). Ich bin tatsächlich ein bisschen traurig, dass das Coaching schon vorbei ist! Vielen herzlichen Dank für alles, lieber Marcel! :)

    Saskia

  • Hallo, mein Name ist Armin und ich habe bei Marcel ein Coaching gemacht – mit großem Erfolg. Im Gegensatz zu anderen Coachings, die ich zuvor ausprobiert habe, merkt man bei Marcel sofort, dass es ihm wirklich wichtig ist, dass man die Inhalte auch umsetzt und echte Ergebnisse erzielt. Besonders wertvoll waren für mich die Einblicke, wie er selbst an große Kunden wie Canon oder Adobe gekommen ist – inklusive der konkreten Nachrichten, die er dafür geschrieben hat. Das macht sein Coaching besonders praxisnah und authentisch. Wenn ihr Freelancer seid oder im Fotografiebereich arbeitet, kann ich Marcel wärmstens empfehlen. Er weiß genau, wovon er spricht, und man kann sich auf ihn verlassen. Viele Coaches bieten zwar Programme an, aber kaum jemand kümmert sich wirklich darum, wie es den Teilnehmern danach geht. Bei Marcel ist das anders: Sein Fokus liegt darauf, dass man wirklich weiterkommt – und das habe ich deutlich gespürt. Insgesamt bin ich sehr zufrieden und kann das Coaching jedem nur ans Herz legen.

    Armin

  • Jeder Hobbyfotograf kennt das Problem: Wie schaffe ich es endlich mit meiner Fotografie Geld zu verdienen? Genau darum ging es im Coaching bei Marcel. In nur 90 Tagen lernen mit Fotografie Geld zu verdienen – was soll ich sagen? Es hat funktioniert! :) Die Investition in das Coaching (also in mich selbst) hatte sich nach drei Monaten komplett ausgezahlt. Für mich war das der perfekte Einstieg in die Selbstständigkeit. Dabei geht es im Coaching nicht nur um Fotografie oder Social Media. Es beginnt beim Mindset, geht über Bildbearbeitung bis hin zu ganz praktischen Dingen wie: Wie spreche ich potenzielle Kunden an? Ich kann es wirklich jedem nur wärmstens empfehlen. Marcel weiß genau was er tut – und zeigt dir Schritt für Schritt wie auch du deine Fotografie zu einer Einnahmequelle machst.

    Justin

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